Tool 01 · Paid Social

Ad Profit Calculator

See exactly what daily Meta spend covers the agency fee, and what profit looks like as budget scales.

Break-even point
$0per day in Meta spend

Monthly ad spend
$0
Revenue
$0
Orders needed
0
Gross profit
$0
Agency fee
$0
Final client profit
$0
Live spend scenario

Daily Meta spend

$
Profitable
Break-even
Monthly ad spend
$0
Revenue
$0
Orders
0
Gross profit
$0
Agency fee
$0
Net profit after fee
$0
Reverse calculator

Work back from a profit goal

Enter the monthly profit the brand wants to keep.

$
Required Meta spend / month$0
Daily spend$0
Required revenue$0
Sales required0
Profit curve

Net profit by daily spend

Dot shows the current slider position.

Quick scenarios

Common daily budgets

Tap any row to load it into the live scenario.

Daily spendMonthly spendRevenueOrdersGross profitNet profitStatus
Disclaimer: Projections assume constant ROAS and margin at every spend level. Real results vary as budgets scale, audiences saturate and creative fatigues. This is a planning tool only, not a guarantee of results.
Tool 02 · Lead Generation

Lead Cost Planner

Turn a monthly budget and cost per lead into booked calls, closed deals and the real cost of each customer.

Cost per booked call
$0
Leads
0
Booked calls
0
Shows
0
New customers
0
Cost per show
$0
Cost per customer
$0
Revenue
$0
Gross profit
$0
Net after ads + fee
$0
Return on spend
0x

Funnel

Where the volume drops off. Fix the narrowest step first.

Budget needed for a customer goal

How much spend it takes to land a target number of new customers at these rates.

Leads needed0
Booked calls needed0
Monthly budget needed$0
Tool 03 · Creative Strategy

Creative Testing Budget Splitter

How many new concepts a budget can actually test, with enough spend behind each one to make a real decision.

Concepts you can test at once
0
Daily testing budget
$0
Daily scaling budget
$0
Per concept / day
$0
Per ad / day
$0
Spend to judge a concept
$0
Test rounds / month
0
New concepts / month
0
New ads to produce / month
0

Budget split

Scaling winnersAllocated to testsUnallocated test budget

This round

Each tile is one concept in its own ad set (or with equal budget priority).

Tool 04 · Conversion & Offer

AOV Uplift Calculator

Show how a bundle, upsell or free shipping threshold moves revenue without buying a single extra click.

Extra revenue per year
$0
Orders / month now
0
Revenue / month now
$0
Revenue / month new
$0
New AOV
$0
Monthly lift
$0
Extra gross profit / year
$0

Before vs after

Monthly revenue on the same traffic.

Why this matters for ads

Revenue per session now$0
Revenue per session new$0
ROAS lift at the same CPC0%
Extra traffic needed for the same lift0
A higher AOV raises the ceiling on what you can pay to acquire a customer. The same ad account becomes more profitable before a single campaign changes.
Tool 05 · Reporting

Agency ROI One-Pager

A clean, printable snapshot of total investment versus attributed return. Built for monthly reviews and renewals.

Performance snapshot
Client Brand
Total investment
$0
Ad spend + fee
Attributed revenue
$0
ROAS
0x
Revenue / ad spend
Return on total investment
0x
Revenue / (spend + fee)
Gross profit on revenue$0
Less ad spend$0
Less agency fee$0
Contribution after marketing$0
Every $1 invested returned$0
Fee as % of revenue0%
Break-even ROAS at this margin0x
Attributed revenue depends on the attribution setting used (for example 7 day click, 1 day view). Confirm the window before comparing periods.
Tool 06 · Retention

Email Capture to LTV Sketch

Put a dollar value on every email signup so list growth gets the budget it deserves.

Value of one email signup
$0in lifetime gross profit
Customer LTV (revenue)
$0
Customer LTV (gross profit)
$0
New customers / month
0
Max CAC at target ratio
$0
Max cost per signup
$0
Lifetime profit from one month of signups
$0

Gross profit realised from 12 months of list growth

Cumulative, assuming steady monthly signups and evenly spread repeat orders. Simplified, no discounting or churn curve.

Tool 07 · Content Ops

Meta + Organic Weekly Cadence

Generate a realistic weekly plan that keeps organic feeds active and paid creative fresh. Tick tasks off as the week goes.

Content mix: rotates product, UGC or testimonial, education, behind the scenes, social proof and offer posts. The best organic posts each week become ad candidates, which keeps paid creative grounded in what the audience already responds to.